THIRST FOR GIVING™

Consistent with its mission to “celebrate and protect water”, KOR Water has added three new colors to its line of hydration vessels. And through its new Thirst for Giving™ program, KOR Water will donate one percent of annual sales to four nonprofit organizations focused on water-related issues: Ocean Protection (Ice Blue); Watershed Protection (Sawgrass Green); Container Recycling (Sunrise Orange); and Global Water Crisis (Orchid Pink).

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Eric Barnes - Ravi Sawhney/IDSA National Conference

It’s new. It’s sexy. It’s not your usual water bottle. KOR ONE has captured the attention of designers and consumers around the world with its sleek new design for reusable water bottles. The masterminds behind this new design, Eric Barnes of KOR Water and Ravi Sawhney of RKS Design, met to tell their story at the 2008 IDSA National Conference in Phoenix, Arizona.

Plastics News/IDSA
Design Briefs: Reusable hydration

Eric Barnes, creator of the KOR ONE hydration vessel, hopes the stylish BPA-free bottle inspires more consumers to drink water from reusable containers.

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With the conference theme “Scaling the Innovation Summit", Fry says that his invention – and all inventions – not only require innovation, they require input from
the customer.

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Yves Béhar, founder of the design firm, fuseproject and dubbed “Brand Man” by BusinessWeek, teams with Thomas Arndt, president of Y Water, to discuss how they created the Y Water bottle that has captured the attention of the packaging world.

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